SHOWRUNNER • TV NEWS PRODUCTION/PROGRAMMING • SENIOR MANAGEMENT
VIEW RAY'S REEL
RAYMOND J BRUNE has an unbeatable track record for someone who has produced more than 15,000 hours of "live" television. Just look at these stats:
Along with his Emmy award winning career in news, Ray has created and produced shows in the genres of sports, court, docu-drama, game and on-line digital shorts. He's worked with and has been mentored by some of the biggest names in the TV industry.
Ray’s success in morning TV news is unmatched. Most recently, Ray was recruited to create and produce Eye Opener, the national morning show for the Tribune station group. The show premiered in May of 2011 and in just 10 weeks on the air in its Houston test market, beat the local and national competition in the 18-35 & 18-49 demo. Ray's expertise in developing talent into TV personalities and his creation of compelling signature segments is what he credits with getting "eyeballs" in the morning.
Look no farther than YouTube to see the types of personalities Ray discovers and develops. His Color Commentary YouTube channelairs a digital short series featuring news analysis & opinion from the perspective of Black Americans, hosted by Tommy Lockhart and Stephanie Glenn. Ray discovered Tommy when he cast him for the prime time docu-drama Second Verdict. And he shares a Prism Commendation with Stephanie for Nicole Ritchie: Her Simple Life, an E! Network special the two co-produced.
On the network level, Ray was hired by legendary news pioneer Roone Arledge to Executive Produce Good Morning America/Sunday, the weekend edition of the ABC News franchise, Good Morning America. Ray began his tenure at ABC as Executive Producer of World News Now, the network's top-rated overnight news broadcast. While at ABC, Ray Executive Produced the network's #1-rated global coverage of the year's biggest breaking story, Princess Diana's funeral.
As Vice President & Executive Producer of E! Network's news division, Ray re-launched the network's flagship news franchise E! News Live and grew the highly-desirable adult 18-49 demo by a whopping 100%, its women 18-34 demo by 86%,. Ray also added the highly-rated E! News Weekend to feed the insatiable appetite for entertainment news. E! News Live is seen in 300 countries around the world in 17 languages.
Ray first woke up Los Angeles with his irreverent approach to morning television - the KTLA Morning News. With its mix of news, off-beat celebrity interviews, and casual conversation, the two-hour program (later expanded to four hours) was consistently #1-rated for 14 consecutive sweeps under Ray's watch. His format for the show was, according to Tribune executive John Reardon, “the most copied and imitated format of any show in the history of television.” And the show was the highest-rated local morning program -ever-.
Ray remains on the bleeding edge of broadcasting in Los Angeles. He's executive produced Restless Josie, a female extreme sports show for TuffTV, and James & Sunda, the #1 prime time comedy series on the JLTV network which is seen in 116 countries around the world, . As a founder of Yani-Brune Entertainment, Ray and business partner Andrew Yani created court docu-drama Second Verdict, which aired a full season on the PAX network. Partnering with Merv Griffin led to two seasons of Lisa Williams: Life Among The Dead on Lifetime and Merv Griffin's Crosswords, which launched 225 episodes into syndication and spawned ancillary products including video games, board games and books.
Ray's previous role as Vice President and General Manger of the Fox-produced TVG Network brought television into the new millennium. The 24-hour, international horse racing network, headquartered in Los Angeles combined state-of-the-art digital technology with interactive wagering from home via broadband cable. This first truly interactive TV network was a joint venture between Fox, AT&T and TV Guide International. By its third year, TVG became the highest-valued cable network in history, according to SNL Kagan, assessed at a staggering $3 (b)billion.
Ray has also produced news at WDIV-TV in Detroit, WBNS-TV in Columbus, WSAZ-TV in Charleston-Huntington, and WLWT-TV in Cincinnati where he produced for Jerry Springer, who, at the time, was a news anchor. During his career, Ray picked up four Emmy Awards, a Peabody station award for continuing coverage of Rodney King, three Best Newscast awards from the Associated Press, six additional Emmy Nominations, and three Golden Mike Nominations.
A Cincinnati native, Ray is an alumni of Northern Kentucky University along with classmate George Clooney. He's a published author and a songwriter and electronic musician with several CD's and dozens of digital downloads available on iTunes, Amazon, Rhapsody, and Spotify. He's made the stunning landscape of California's Mojave Desert his home for more than 20 years where he raises German Shepherds and collects cheezy made-for-TV movies of the '70's. He spends much of his free time with family and friends in Cincinnati.